CreativeXR was set up to unlock the creative potential of immersive content. It supports creative industries, particularly the arts and culture sector, to experiment with immersive technologies to develop concepts and prototypes of immersive content, such as virtual, augmented and mixed reality.
Programme participants can access a range of benefits including:
- Up to £20,000 to develop an immersive prototype
- Access to industry expertise and a network of connections
- Free access to the Immersive Labs in London
- Opportunities to pitch ideas
- The potential to secure further development funding.